Findhome
Public Relations Officer
London · Full-time · Office-based
About Find Home
Find Home provides bilingual relocation and property-related support to individuals, families, professionals and business clients in the UK. Our services include property search, viewing arrangements, tenancy support, move-in coordination and assistance with practical relocation requirements.
We aim to make the relocation process clearer and more manageable for our customers through personalised support in English and Chinese. As our business develops, we are looking to strengthen our external communications, promote a consistent company image and improve awareness of our services among individual customers, business clients and other relevant audiences.
The Role
Find Home is seeking a Public Relations Officer to plan, coordinate and evaluate the company’s public relations and external communications activities.
The successful candidate will work closely with the Company Director to understand the company’s business strategy, services and target audiences, and translate these priorities into effective communications activities. The role will involve preparing and distributing PR materials, communicating the company’s services to relevant audiences, coordinating appropriate external engagement activities and evaluating the effectiveness of public relations initiatives.
The position will focus on corporate communications, brand image, public understanding of the company’s services and stakeholder engagement. It will support the company’s development by ensuring that its services and business activities are communicated clearly, consistently and professionally to different audiences.
Key Responsibilities
1. Public Relations Planning and Strategy
- Work closely with the Company Director to review the company’s business strategy, relocation and property-related services, target customer groups and business development priorities, identifying public relations and communications requirements.
- Plan and coordinate PR activities to promote Find Home’s image and improve public understanding of its services among individual customers, business clients, prospective partners and other relevant audiences.
- Develop communications approaches tailored to different audiences, including individuals and families seeking relocation support and businesses requiring property or relocation-related services.
- Coordinate English- and Chinese-language communications to ensure that the company’s services and business positioning are communicated clearly and consistently.
2. Preparation and Distribution of PR Materials
- Write, edit and coordinate the effective distribution of public relations materials, including press releases, newsletters, corporate announcements, service information, customer case studies and relevant social media content.
- Prepare company profiles, service presentations and other communications materials that explain Find Home’s relocation and property support services to individual and business audiences.
- Develop clear and audience-appropriate content communicating the company’s service approach, customer support and business activities.
- Coordinate the publication and review of public-facing materials across appropriate communication channels, ensuring accuracy and consistency of messaging.
- Adapt communications materials for English- and Chinese-speaking audiences where appropriate.
3. External Communications and Public Engagement
- Prepare and deliver, or coordinate, presentations and business communications explaining the company’s services to customers, prospective corporate clients, potential partners and other relevant target groups.
- Coordinate the company’s participation in appropriate networking meetings, business events and relevant industry activities to improve awareness of Find Home and its services.
- Develop supporting presentations and PR materials for meetings with business clients and relevant external organisations.
- Identify appropriate opportunities for external communications that strengthen the company’s public image and understanding of its bilingual relocation services.
- Coordinate communications with relevant stakeholders and ensure that the company’s external messaging remains professional and consistent.
4. Brand Image and Reputation
- Support the development and maintenance of a consistent and professional public image for Find Home.
- Review public-facing communications to identify unclear service descriptions or inconsistencies in the way the company presents its services.
- Coordinate responses to relevant public enquiries and feedback, referring sensitive or significant matters to the Company Director where appropriate.
- Ensure that external communications accurately represent the company’s services, capabilities and business activities.
5. Monitoring and Evaluation of PR Activities
- Develop and implement suitable methods and tools to monitor and evaluate the effectiveness of public relations activities.
- Track relevant indicators, including audience engagement with communications materials, enquiries associated with PR activities, event feedback and responses from target audiences.
- Analyse the results of PR activities to assess whether communications are reaching the intended audiences and effectively explaining the company’s services.
- Prepare periodic reports for the Company Director, identifying outcomes, areas for improvement and recommendations for future PR activities.
- Use evaluation findings to refine communications plans, content and engagement approaches in line with the company’s business priorities.
Essential Skills and Experience
- Strong written and verbal communication skills, with the ability to present information clearly to different audiences.
- Ability to research, organise and prepare professional communications materials.
- Strong organisational skills and the ability to coordinate multiple activities and deadlines.
- Ability to analyse communications performance and prepare clear reports.
- Good interpersonal skills and confidence in professional external communications.
- A proactive, analytical and detail-oriented approach to work.
- Demonstrable interest in or relevant experience in public relations, corporate communications, marketing communications or a closely related field.
Desirable Skills and Experience
- Experience in public relations, communications, brand communications, content development or a related professional field.
- Experience preparing corporate materials, campaign content, presentations or audience-facing communications.
- Experience coordinating communications activities with colleagues or external stakeholders.
- English and Mandarin Chinese language skills, reflecting the company’s bilingual service offering.
- Experience using digital communications and analytics tools.
Qualifications
A degree or equivalent relevant experience in public relations, communications, marketing, media, business or a related discipline would be advantageous.
What We Offer
- The opportunity to take responsibility for developing the company’s public relations and external communications activities.
- A varied role involving corporate communications, bilingual content and engagement with different audiences.
- The opportunity to contribute to the development of a relocation and property support business.
- A collaborative working environment with direct communication with company management.
How to Apply
Please submit your CV and a brief covering letter outlining your relevant experience and interest in the role to hr@find-home.uk.
Find Home welcomes applications from candidates who can demonstrate the relevant skills, experience and ability to perform the responsibilities of this position.